Service 14
Graphic design & branding
Practical identity, campaigns and production-ready creative across digital and physical touchpoints.
Build a clear visual system that works from the website to the worksite.
What this can improve
What Trai can implement
- 01Logo and visual identity
- 02Campaign and social creative
- 03Proposals, signage and presentations
- 04UI/UX, motion and print coordination
What we can include in your project
We confirm the exact scope, provider requirements and costs in your proposal. These are possible inclusions, not an automatic bundle.
A clear visual direction
Understand your services, customers and practical applications before developing identity concepts. Agree what should be retained from an existing brand.
Digital and customer-facing materials
Create agreed logo assets, colour and type guidance, website graphics, social templates, email signatures, proposals or capability statements.
From screen to worksite
Prepare scoped artwork for vehicles, uniforms, signage, site boards and print materials. Confirm dimensions, production requirements and proofs with the chosen supplier.
Usable handover
Deliver the agreed export and source formats, usage guidance and licence information. Define revisions, supplier costs and ownership in the project agreement.
A practical example
An approved identity is adapted into a quote template, website assets and vehicle artwork. Each file is checked for its intended medium, with a production proof approved before anything is printed or installed.
What to bring to the first conversation
Bring existing logos, permitted photos, preferred examples and the first places the design needs to work. Confirm rights to supplied materials and who will approve the final artwork.
Common questions
Do we have to change our logo?
No. Better templates, typography and consistent use of an existing identity may be enough. Any rebrand should be an intentional, agreed decision.
Are printing, signage and vehicle installation included?
Not by default. Artwork, production coordination and physical supplier costs are separate scope items unless explicitly included in the proposal.
Do we own every font and image?
Not necessarily. Original work, source files and third-party licences have different terms. We identify applicable permissions and agreed deliverables during the project.
Clear boundaries
Technology and implementation, with the right people involved.
Third-party fonts, stock assets and client-supplied materials retain their applicable ownership and licence terms.
A useful place to start
What’s slowing your business down?
Bring the messy workflow, the missed calls or the system nobody trusts. We’ll help you find a sensible next step.